Job leads, News, and Conversations with Those Who Write and Edit
COPYWRITERS write the words used in advertisements for newspapers, radio, television, magazines, and other media. Copywriters may also write publicity releases, promotional or informational booklets, sales promotion materials, or they may work on merchandising campaigns. They sometimes write radio and television commercials or trade journal articles about products or services. At times Copywriters may be called upon to edit or rewrite existing copy. Copywriters may be assigned to a variety of accounts and must be versatile enough to adjust to each new product and medium and to vary the language and tone of each message.
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